How can an airline offer flights for £8 to anywhere? The answer is to know your customer and where the customer experience starts and ends.
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By managing customer expectations using business process management, organisations can simultaneously reduce costs, improve service and grow revenue.
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Quotes
- Revolve your world around the customer and more customers will revolve around you. Heather Williams
- There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else. Sam Walton, founder Walmart
- If we don’t take care of our customers, someone else will.
- Quality is remembered long after the price is forgotten. Gucci Family Slogan
- Treat every customer as if they sign your paycheck…because they do.
- The customer experience is the next competitive battleground. Jerry Gregoire, CIO, Dell Computers
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